Prepare for Nichkhun at KDAY 2026: K-Lifestyle Invasion Hits Paragon May 23-24
K-lifestyle event KDAY 2026 brings 2PM's Nichkhun to Bangkok's Siam Paragon on May 23-24, featuring interactive Korean culture zones, beauty workshops, and an exclusive meet-and-greet with free admission.
Brace yourself for another K-Wave sensation! The Korean Foundation for International Cultural Exchange (KOFICE), under South Korea's Ministry of Culture, Sports and Tourism, is bringing the "2026 K-Brand Convergence Event-KDAY Bangkok" to the heart of Bangkok. This premier annual event encapsulates the complete Korean lifestyle through the lens of the global Korean Wave (Hallyu), offering Thai audiences an even deeper dive into Korean culture across fashion, dining, and beauty.
Featuring beloved artist Nichkhun Horvejkul from 2PM, the event runs May 23-24, 2026 at NEX HALL, 5th floor, Siam Paragon (free entry). Visitors will explore eight exclusive zones transitioning from "Smartphone Unlock" to discovering personal style in the "My K-Mood" zone, with top Korean brands including A-LAND, Lifework, JMsolution, Medipeel, ADDICT, CJ Bibigo, Nongshim, Geochang Yugi, and SEOLLAB.
The event features interactive experiences including virtual fitting rooms, AR beauty selfie stickers, and exclusive workshops: Style Build Up (Hanbok styling by designer Lee Hye-mi), Touch Up (K-Beauty makeup class by creator Queen Solmi), and Color-Tea Blending (traditional Korean flower tea workshop by Master Park Shin-young).
The highlight comes Sunday, May 24 from 4:00-5:30 PM with an exclusive Meet & Greet featuring Nichkhun discussing "K-Lifestyle and Modern Hanbok Design," followed by photo opportunities at the K-Mood Switch Stage. The event runs daily from 11:00 AM to 7:00 PM with free admission. Follow updates on Instagram @kday_thailand and YouTube @kday_global.
